Services

Branding is not just the logo. I create a comprehensive suite of brand elements to ensure consistency across all points of communication with your customers. This includes your brand identity, packaging, website, and social media platforms.

BRAND STRATEGY

My strategy-first approach to design cultivates brands that resonate deeply with your target audience, empowering you to present your business with confidence and authenticity.

In developing your brand strategy, I uncover and articulate your unique essence, delve into your audience and their needs, analyze your competitors and your market position, and define your key messaging, goals, mission, vision, and more. This comprehensive strategy becomes your roadmap, ensuring that every aspect of your business—from visual identity to marketing strategy—feels purposeful and aligned with your brand.

Included in every brand project.

  • Brand Story

  • Mission

  • Vision

  • Goals

  • Market Positioning

  • Competitor Analysis

  • Primary Messaging

  • Primary Difference

  • Brand Voice

  • + more

BRAND DESIGN

The foundation of every standout product. When you book a branding project with us, you won't just get a new, fancy logo. We'll create a comprehensive and strategic identity—featuring a versatile logo system, typographic suite, color palette, image direction, and more—that clearly communicates why customers should choose you. This cohesive identity will help you connect with your audience on shared values, ensuring a meaningful and lasting impression.

PREMIUM


Perfect for brands prepared to invest in a robust and enduring identity across all communication channels, the "Premium" package provides you with all the tools needed to establish a strong connection with your ideal client.

• Customer questionnaire

• Moodboard

• Logos (Main, secondary & monogram)

• Color pallete

• Typography selection

• 3 collateral elements

• Corporate mockups

• Illustration(s) / pattern(s)

• Artistic direction for social networks

• Graphical charter

BASIC


I acknowledge that every brand has a unique story to tell.
The "Basic" package equips you with everything necessary to launch your business with a cohesive and impactful brand identity.

• Customer questionnaire

• Moodboard

• Logo (Main, secondary and monogram)

• Color pallete

• Typography selection

• 1 collateral element

• Graphical charter

WEB DESIGN & IMPLEMENTATION

  • Moodboard

  • Page by page layout

  • Navigation tab design

  • Responsive design

  • SEO - Natural referencing

  • Customer journey / Purchase

  • Product Pages (if applicable)

Transform your brand's online presence with a beautifully crafted custom Squarespace website that captivates your audience and drives engagement. Every page, every call-to-action, every navigation choice will be developed with the intention to drive higher conversions, while thoughtfully showcasing your new brand.

EXTRAS

  • Photography / Image Direction

  • Print Collateral

  • Document Templates

  • Social Media Graphics / Templates

  • Email Marketing

  • + more

My creative offerings go far beyond the base services. While custom brands and websites are my specialty, we can customize your package with selected extras to give your brand a luxury feel at every touchpoint. This can include a variety of print and digital collateral, and social media content.

(03)

Logo Concepts & Dev.
I will present my strongest concept(s)* for your new logo design based on our mood board and font concepts. After you review them, we will refine and develop one concept further, bringing us closer to your final product!
*The number of concepts depends on the package you choose; however, I always present one initial concept to start.

(02)

Moodboard & Concepts
After our conversation, I now have a good understanding of your business and you! With this information, I will compile all my research and send you a Mood Board and Color Palette. The next step involves developing Font Concepts based on this research, where we will select the best fonts for your brand.

(01)

Discovery Call
After reviewing your proposal, signing the contract, and paying the deposit, we will schedule a Discovery call. During this call, we will get to know each other better and discuss your business and your vision for the new branding.

TIMELINE

Of a Typical Branding Project

(04)

Brand Guidelines
Here, we consolidate all your final files and prepare them for handover. I also create your Brand Guidelines Document, which serves as your brand's 'how-to' manual. If you have chosen the Complete Package, we will proceed with creating your collateral items (such as business cards, etc.) after this stage, if included in your project's scope.

Frequently Asked

HOW MUCH DOES A TYPICAL PROJECT COST?

Every project is unique, so I always prefer to discuss potential projects before providing a formal quote. After we’ve had a chance to talk through your project, I will send you a formal proposal with several package options, custom-tailored to fit your specific needs.

I ONLY NEED A LOGO AND HAVE A CLEAR VISION OF ITS DESIGN - CAN YOU HELP?

In this case, you are the designer, and you're seeking a technician to bring your idea to life. However, a logo by itself won't help you connect with your audience, stand out from your competitors, or provide the strategic direction your business needs. Therefore, I do not take on logo-only projects. My goal is for you to invest in design that drives meaningful progress, not a temporary fix for larger underlying issues within your business.

DO YOU OFFER PAYMENT INSTALLMENT OPTIONS?

Certainly! Working with a designer is an investment, albeit a valuable one. Typically, I break down the investment into 2-4 payments, depending on the project's scope. However, I'm flexible and open to discussing payment plans that align with your budget. Let's find the right plan for you.

HOW CAN I START A PROJECT WITH YOUR STUDIO?


To begin your project with me, please reach out via our CONTACT FORM. From there, we'll schedule a consultation to explore your specific needs.

WE ARE LOCATED IN DIFFERENT COUTNRIES. CAN WE STILL COLLABORATE?

Certainly! I assist clients globally.

What if we talked?

Book an appointment with us! It's the perfect chance to discuss your needs and explore how we can help you achieve your brand goals.